Business investing strategies, topics and specialties

BiG Tips

If you’re starting an online business or converting your existing business to online, there’s lots to learn, but lots of help too. 

Starting a business online

Business.gov.au (Australian gov) Online Business gives you useful tips and guides such as:

• Getting Started Online
• Online Presence

SEO (Search Engine Optimisation)

The Recipe for SEO Success Kate Toon (Aus) Well worth investing in her courses and community covering online businesses, websites, marketing, email marketing and more.
The Beginners’ Guide to SEO Moz
How to Avoid Snake Oil SEOs Kate Toon

Kate Toon is a fantastic source for all things SEO and more. Many in her online community are experts in their specialties. Some good, larger SEO service providers, she suggests are:
Rand Fishkin Moz
Brian Dean Backlinko
Neil Patel Quick Sprout

Blogging

Is it Really Possible to Make Money From Your Blog? Darren Rowse – ProBlogger

The five most common mistakes a growing company makes – and how to fix them by Jana Matthews The Conversation

My top 10 Quotes on Risk Richard Branson

What is “marketing”?

“There are many definitions of marketing. Broadly, it involves activities that help to build your brand and business. It’s about identifying and understanding your customers, and developing products and services that meet their needs. Marketing requires careful planning and research – but investing time and money now will pay off in the long term. Marketing is more than just advertising and logos, it can be across many areas of your business, including: how your customers are greeted on the phone, your customer service procedures, what your staff wear, your email signature” (Australian gov) Business.gov.au
The website’s got lots of helpful stuff including:
Marketing and Business Marketing which cover:

• Marketing & Advertising
• Market Research
• Online Presence
• Social Media for Business
• Develop Your Marketing Plan

My top 10 quotes on leadership by Richard Branson

Leadership with Bob Chapman and Simon Sinek (Podcast)

My top 10 quotes on leadership by Richard Branson

Leadership with Bob Chapman and Simon Sinek (Podcast)

Suzanne Dibble Small Business Academy (UK) “Protect your online business with over 60 legal documents that you can access right now!”

You’ll find many local, national and international private and government groups to support women in leadership, business and other skills. Here are some:

Business Chicks They say “We believe that every woman is capable of achieving brilliant things – but you can’t do it alone. And that’s why Business Chicks exists. We’re here to support each other, learn from each other and to give back. Whether you’re running your own show, surrounded by others in an office, or just missing that sense of connection and support, the Business Chicks community has your back.”

European Women in Business (EWIB) They say: “EWIB initiated by Janine Lum began as a collaborative effort between the European Chambers in Melbourne 2010 with an explicate women’s focus on business and personal development… (EWIB) is a unique networking group which brings together business women interested in European culture and lifestyle to showcase premium fashion, lifestyle brands, beauty and business in exclusive and elegant venues. The network focuses on enriching, educating and inspiring women by presenting high quality guest speakers as well as assisting those involved to forge new, mutually beneficial business relationships.“ 

HerBusiness Suzi Daphnis (founder) says “I’ve been a big believer in the power of business to create freedom and to be a way to express our passion and make a difference and change the world. And for the past 20 years, that’s what we’ve been committed to helping women in business do. Today, HerBusiness is a thriving community of more than 30,000 women (and men) from around the world who are stepping up and taking action by starting and growing the businesses and lives they love. Our members know that having a support network keeps them strong – even when they’re feeling vulnerable or stuck. They realise that in order to have a breakthrough in their business, they need to have a breakthrough in their knowledge – so they love learning. They are lifelong learners who know they can draw on the hundreds of hours of tuition in their online library whenever they want or attend the many live webinars, training courses and in-person events we regularly host… they can learn from many of the world’s greatest thought-leaders, like Seth Godin, Tara Mohr and Guy Kawasaki and find the mentors they need.

Flying Solo The weekly podcast for those going solo in business 

Business Addicts  they say “is a collaboration between Loren Bartley from Impactiv8 and Fiona Redding from The Happiness Hunter…. Our podcast is for anyone that is addicted to business. We aim to help you as a fellow Business Addict build a business that supports a life that you love, rather than a business that controls your life! We achieve this by providing a balance of strategies, tips and tools that will help both feed and manage your business addiction.  We feed your addiction by providing valuable content that will help improve your business and we help manage your addiction by providing equally valuable content that will help you better manage your life so that your business addiction doesn’t spiral out of control!

… Our guests will share their stories, provide advice and inspire you to better manage your life as a proud Business Addict….

Throughout each episode we share the ups and downs that come with being a Business Addict. We are certain that our stories will resonate with you and you will realise that you are not alone…”

Suzanne Dibble Small Business Academy (UK) “Protect your online business with over 60 legal documents that you can access right now!”

You’ll find many local, national and international private and government groups to support women in leadership, business and other skills. Here are some popular ones:

Business Chicks They say “We believe that every woman is capable of achieving brilliant things – but you can’t do it alone. And that’s why Business Chicks exists. We’re here to support each other, learn from each other and to give back. Whether you’re running your own show, surrounded by others in an office, or just missing that sense of connection and support, the Business Chicks community has your back.”

European Women in Business (EWIB) They say: “EWIB initiated by Janine Lum began as a collaborative effort between the European Chambers in Melbourne 2010 with an explicate women’s focus on business and personal development… (EWIB) is a unique networking group which brings together business women interested in European culture and lifestyle to showcase premium fashion, lifestyle brands, beauty and business in exclusive and elegant venues. The network focuses on enriching, educating and inspiring women by presenting high quality guest speakers as well as assisting those involved to forge new, mutually beneficial business relationships.“ 

HerBusiness Suzi Daphnis (founder) says “I’ve been a big believer in the power of business to create freedom and to be a way to express our passion and make a difference and change the world. And for the past 20 years, that’s what we’ve been committed to helping women in business do. Today, HerBusiness is a thriving community of more than 30,000 women (and men) from around the world who are stepping up and taking action by starting and growing the businesses and lives they love. Our members know that having a support network keeps them strong – even when they’re feeling vulnerable or stuck. They realise that in order to have a breakthrough in their business, they need to have a breakthrough in their knowledge – so they love learning. They are lifelong learners who know they can draw on the hundreds of hours of tuition in their online library whenever they want or attend the many live webinars, training courses and in-person events we regularly host… they can learn from many of the world’s greatest thought-leaders, like Seth Godin, Tara Mohr and Guy Kawasaki and find the mentors they need.